This Privacy Policy explains how CPA TARGET METRIC SRL (the “Website,” “we,” “us,” or “our”) collects, uses, shares, and protects your information when you visit our sites and purchase our digital products.

We aim to comply with applicable privacy laws in the EU/EEA (GDPR/UK-GDPR) and the United States (including CCPA/CPRA for California residents).

1) Who we are (Data Controller)

• Legal entity: CPA TARGET METRIC SRL (the Website)

• Registration no.: RO43491386

• Address: Fabricii 7, Cluj-Napoca, Romania

• Contact (all matters, incl. privacy): contact@adsoverhaul.com

2) What data we collect

We collect only what we need to deliver your order and communicate with you:

• Identity & Contact: Name, Email address (provided by you on our forms/checkout).

• Device/Cookie Data: Through cookies and similar technologies (e.g., IP (short-lived/obfuscated), device/browser info, pages viewed, events). See Cookies.

We do not collect billing addresses or card numbers. Payment details are processed directly by our payment processor(s).

3) Why we use your data (Purposes & Legal Bases)

• Deliver products & customer support (send access links/receipts; answer questions)

  • Legal bases: Contract performance (GDPR Art. 6(1)(b)); Legitimate interests.

• Account/order communications & service updates

  • Legal bases: Contract; Legitimate interests.

• Marketing emails (promotions, tips, product updates)

  • Legal bases (EU/UK): Consent for new subscribers; Legitimate interest/soft opt-in for existing customers where permitted.

  • Opt-out anytime via unsubscribe link or contact@adsoverhaul.com.

• Analytics, conversion tracking, and site security

  • Legal bases (EU/UK): Consent where required via cookie banner; otherwise Legitimate interests for essential analytics/security.

• Legal compliance & fraud prevention

  • Legal bases: Legal obligation; Legitimate interests.

4) Who processes your data (Third-party recipients)

We share limited data with service providers who help us operate the Website. They process data only on our instructions and under appropriate safeguards:

• Website/Funnel/Hosting/Forms/Checkout & Emailing: systeme.io (site platform hosting our pages, forms, and certain email sends/automations).

• Payment Processing: Stripe (handles payments; we don’t see full card data).

• Email/CRM: Klaviyo (stores name/email; transactional & marketing emails) and Google Workspace (email communications & storage).

• Analytics/Ads: Google Analytics, Meta (Facebook) Pixel & Conversions API (aggregate usage and conversion tracking).

We may also use secure hosting/CDNs, error monitoring, or anti-fraud tools as needed.

5) International data transfers

We are based in the EU (Romania), but some processors (e.g., Stripe, Klaviyo, Google, Meta, systeme.io) may process or store data in the United States and other countries.

Where required, we rely on appropriate safeguards such as the EU Standard Contractual Clauses (SCCs), the UK Addendum, and/or participation in the EU-U.S. Data Privacy Framework (if applicable) to protect your data during transfers outside your jurisdiction.

6) Cookies & tracking technologies

We use cookies and similar technologies to:

• keep the site secure and functioning (via systeme.io and our host),

• remember preferences,

• measure performance (Google Analytics),

• run advertising/retargeting (Meta/Facebook, etc.).

EU/UK visitors: Non-essential cookies (analytics/ads) are used only with your consent via our cookie banner. You can change preferences any time.
U.S. visitors: Manage cookies in your browser and via our on-site cookie tools.

7) Marketing communications

If you opt in—or where permitted as a soft opt-in after a purchase—we will send promotional emails.
Unsubscribe any time using the link in our emails or contacting contact@adsoverhaul.com. Unsubscribing from marketing does not affect essential service emails (downloads, receipts, support).

Email sending/storage may be handled by Klaviyo, systeme.io, and Google Workspace.

8) Data retention

• Customer & order communications: kept as needed to deliver your product, provide support, and comply with legal/accounting obligations (typically up to 6 years or as required by law).

• Marketing data (name/email): kept until you unsubscribe or request deletion, or for a reasonable period of inactivity.

• Cookie/analytics data: retained per tool defaults/settings and applicable law.

We delete or anonymize data when no longer needed.

9) Your rights

EU/UK (GDPR/UK-GDPR): You may have the right to access, rectify, erase, restrict, object, data portability, and to withdraw consent at any time (without affecting prior lawful processing).
To exercise: email contact@adsoverhaul.com. You can also complain to your local authority. In Romania: ANSPDCP (www.dataprotection.ro).

California (CCPA/CPRA): Residents may have rights to know/access, correct, delete, and opt-out of sale/share of personal information, and not be discriminated against for exercising rights.

• We do not sell personal information for money.

• We may engage in “sharing” for cross-context behavioral advertising via cookies/ads tools (e.g., Meta Pixel).
  To request rights or opt-out of sale/share, email contact@adsoverhaul.com (and use our cookie settings when available). We will verify and respond within statutory timeframes (typically 30–45 days).

10) Security

We use appropriate technical and organizational measures, including HTTPS/SSL, secure vendors with encryption at rest/in transit, role-based access, least-privilege, and multi-factor authentication where appropriate. No method is 100% secure, but we work continuously to protect your data.

11) Children’s privacy

Our site and products are not intended for children under 16. We do not knowingly collect data from children. If you believe a child has provided data, contact contact@adsoverhaul.com and we will delete it.

12) Changes to this Privacy Policy

We may update this Policy from time to time. We’ll post the new date at the top and, where required, notify you.

13) How to contact us

For any questions, requests, or complaints regarding this Policy or your data, contact:
CPA TARGET METRIC SRL (RO43491386)
Fabricii 7, Cluj-Napoca, Romania
Email: contact@adsoverhaul.com