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★★★★★ Methods tested on 400+ local businesses

By Alin Chiș • $18M Managed • $4M Waste Recovered

By Alin Chiș • $18M Managed

• $4M Waste Recovered

Google Ads That Actually Generate Leads

Performance-driven systems and done-for-you management for local service businesses who want results, not reports

Find Out If Your Ad Budget Is Making or Losing You Money

Free calculator for local service businesses. Enter your numbers, get your answer in 60 seconds.

Calculate My Ad Profit - It's Free

No signup. No credit card. Used by 400+ local businesses.

I’ve Managed $18 Million in Google Ads.

Here’s What I Learned Fixing 400+ Accounts.

I’m Alin Chiș, and over the last decade, I’ve worked with hundreds of local businesses, from roofers and dentists to med spas and HVAC companies.

I’ve run campaigns responsible for over $120 million in sales, and I’ve audited accounts from nearly every type of agency out there.

Here’s what shocked me most:

Even agencies that charge $2,000/month were making the same rookie mistakes.

I started tracking those mistakes... every setting, every oversight, every budget leak, and over time I realized there were seven that appeared in almost every losing account.

Once we fixed them, the results were immediate:

Leads dropped from $80 each to $27.

Clicks increased while spend went down.

Some clients doubled their ROI within 45 days

3 Ways I Can Help You

1. Done-For-You Google Ads Management

Full-service account management and funnel optimization for local service businesses ready to scale profitably.

I currently take on 3 new accounts per month. This month is full.

If you'd like to be considered for next month's availability, complete the form below and I'll reach out within 24 hours to schedule a strategy call.

2. DIY Google Ads System

Stop paying agencies $2,000-5,000/month when you can fix the most expensive problems yourself.

Get the complete diagnostic system that shows you exactly where your budget is leaking, plus the step-by-step fixes, optimization protocols, and AI tools to implement them fast.

Includes: The 7 Costly Leaks Checklist, $120M Optimization System, AI Prompts Vault, Jargon Decoder, and Agency Accountability Sheet.

3. Free Ad Profit Calculator

See exactly whether your ads are making or losing you money. Takes 60 seconds, no signup required.

Enter your ad budget, cost per lead, and close rate. Get your net profit, break-even point, and a verdict on what to fix first.

If you want a full personalised ad package built for your business, that's available for $47.

Real accounts. Real savings.

Methods tested across $18,000,000 in ad spend.

⭐️⭐️⭐️⭐️⭐️

“We finally stopped the bleeding and doubled our calls.”

Before using Alin’s strategies, our Google Ads were all over the place. We were paying €15–€16 per lead and had no idea why costs kept rising. Within just three weeks, our cost per conversion dropped by almost half and the number of phone calls doubled.

It’s the first time I’ve actually felt in control of our ads instead of guessing.

Michael Turner

Owner

Roofing Company

⭐️⭐️⭐️⭐️⭐️

“€612K in spend and our best ROI ever.”

We’ve been running Google Ads for years and thought we were doing fine until Alin’s methods showed us how much money we were leaving on the table. After implementing just a few of his optimizations, our cost per conversion stabilized at a decent cost while volume kept rising.


On €612K in total ad spend, that kind of consistency is incredible.

Laura Peterson

Manager

Multi-location Dental Clinic

⭐️⭐️⭐️⭐️⭐️

“Conversions up, costs down and it actually happened fast.”

I’ve worked with agencies that took months to ‘optimize,’ but this time we saw results in weeks.

Our cost per conversion dropped while conversions steadily climbed every single week. It’s refreshing to see real numbers move in the right direction.

David Morales

Owner

HVAC Services

⭐️⭐️⭐️⭐️⭐️

“More phone leads than ever before.”

We were skeptical about Google Ads at first, it felt like burning money. But since following Alin’s structure, our phone call leads shot up. The difference is night and day. Now we’re getting consistent, high-quality calls that actually turn into sales.

Sean Bennett

Co-owner

Plumbing & Heating Services

These screenshots come straight from live Google Ads accounts (2024-2025) managed using the same strategies inside The DIY Google Ads System.

FAQ

Still Unsure? Let’s

Clear That Up.

Do you only work with HVAC and plumbing businesses?

No. While I specialize in home services (HVAC, plumbing, roofing, electrical), I work with any local service business running Google Ads—including legal, dental, contracting, and more. If you serve a local market and depend on leads, I can help.

What if I'm already working with an agency?

Many of my clients came to me while working with agencies that weren't delivering. I can either take over management completely, or you can use my templates and accountability tools to get better results from your current agency. Either way, you'll have clarity on what's actually happening with your budget.

How quickly can I see results?

Most accounts see measurable improvements within 2-4 weeks after implementing the optimization systems. For done-for-you management, I typically audit and restructure accounts in the first 30 days, with significant performance improvements by month 2.

What's included in your management services?

Full account management including campaign structure, ad copy, landing page optimization or creation, funnel automations, conversion tracking setup, negative keyword management, bid strategy, and monthly performance reporting. You get a dedicated account manager, not a junior team member.

Why do you only take 3 clients per month?

Quality over volume. I personally manage every account to ensure results, not just reports. Taking on too many clients means I can't give each account the attention it needs to perform at the highest level.

Can I really run Google Ads myself with your templates?

Yes. My templates and systems are designed for business owners who want control without needing to become Google Ads experts. If you can follow a checklist and copy-paste templates, you can run profitable campaigns. That said, if you'd rather have it done for you, that option is available too.

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Disclaimer: Not all accounts are the same. Results vary based on account history, spend, industry, geo, seasonality, tracking accuracy, offer quality, and implementation speed. Any case studies, numbers, or savings shown are specific to those accounts. They are examples, not promises. You are responsible for how you apply the material. We provide education, checklists, and tools, not financial, legal, or tax advice.